Barney's Going 3-D

Barney's New York is getting ready to put out a three-dimensional catalog utilizing pop culture and clever sayings to reel in customers. Drawing inspiration and images from such films and filmmakers as Quentin Tarantino, Bruce Lee, and the British 'Avengers' superheroes, they intend to promote premium designer denim like 7 For All Mankind, Citizen of Humanity, Levi's, and Rag and Bone.  3-D glasses will be included in the back page, and both front and back covers and most pages inside will have three-dimensional content.

Sources: New York Times Article "Retailers Fight the Doldrums With Daring (and 3-D)"

-Adena Stein